Contact: Leslie Prevish, 414.343.7272

 Leslie.prevish@harley-davidson.com

 FOR IMMEDIATE RELEASE

 

April is Check Your Helmet Month for Harley-Davidson

Dealers Offer Helmet Information, Purchased-On Date Stickers;

New Helmet Section Launched at h-d.com

 

MILWAUKEE (April 11, 2007) – How often should a helmet be replaced and how snug should it really fit? These are two key questions that many enthusiasts regularly ask. April is Check Your Helmet Month and MotorClothes specialists at Harley-Davidson dealerships are available to answer these questions and others regarding helmet fit, function, care and replacement.

 

As the riding season begins to ramp up, it is important to ensure a helmet is ready for the rides ahead. During April’s “Check Your Helmet Month” and throughout the year, enthusiasts are encouraged to visit their local Harley-Davidson dealer for personalized helmet fitment advice and a free helmet check.

 

Based on helmet manufacturer and SNELL Memorial Foundation recommendations, helmets should be replaced every three to five years, depending on use and wear. This info and more is also available in “The Heads-Up on Helmets” brochure which is available at dealerships.

 

Harley-Davidson carries a range of helmet styles including Half, Three-Quarter, Full-Face and Modular helmets to meet rider needs. In addition to learning about styles, materials, fit, and more, Harley-Davidson is helping to make it easier for customers to manage the lifecycle of their helmets with the use of Purchased-On Date Stickers. Starting this month, dealers are adhering Purchased-On Date Stickers at the time of purchase on the inside of helmets under the comfort liner. This provides customers with an accurate date of purchase and a useful reminder for when to replace their helmets.

 

In addition to the information provided by MotorClothes Specialists at local dealerships, consumers can visit www.harley-davidson.com for detailed information about helmet styles, components, fit, care and replacement, as well as check out the selection of helmets offered by Harley-Davidson. This information can also be accessed in the new helmet section at www.harley-davidson.com/helmets.

 

Harley-Davidson Motor Company, the only major U.S.-based motorcycle manufacturer, produces heavyweight motorcycles and a complete line of motorcycle parts, accessories and general merchandise. For more information, visit Harley-Davidson's Web site at www.harley-davidson.com.