MDA LAUNCHES WEB SITE

Contact: Tony Shields

(414) 343-4379

FOR IMMEDIATE RELEASE

MDA LAUNCHES WEB SITE

FOR HARLEY-DAVIDSON EVENTS

MILWAUKEE – April 25, 2007– The Muscular Dystrophy Association recently launched www.mdarides.org a new web site that highlights Harley-Davidson rides and events that raise program funds to conduct research for MDA.

Designed to be a valuable resource for Harley-Davidson enthusiasts the site contains information riders need to take part in the dozens of dealer-sponsored events to support MDA.

Complete with photos, videos and news, the site also showcases how Harley Owners Group (HOG) volunteer efforts add to the magic of MDA summer camps for children with neuromuscular diseases. The site is also designed to recognize Harley-Davidson dealers and individual riders for special MDA support, such as the top fund-raisers and exceptional volunteers.

The site also explains where money raised for MDA goes, and will include photos and reports from some of the larger rides and events from across the country.

“MDA is very lucky to have the support of thousands of motorcyclists who are as passionate about helping my kids as they are about their Harleys,” said MDA National Chairman Jerry Lewis. “We hope they enjoy this web site that is just for them.”

Harley-Davidson, a leading producer of motorcycles worldwide, is celebrating its 27^th year as an MDA national sponsor. The Harley-Davidson family of customers, dealers, suppliers and employees raise money for MDA year-round with fundraising rides and other motorcycle themed events like various Black-n-Blue Ball dinners.

The company began its partnership with MDA in 1980 with a program called Bikers Fight MD. Since 1980, Harley-Davidson’s family of dealers, customers, employees, suppliers and HOG chapters have raised more than $60 million for “Jerry’s kids.”

MDA is a voluntary health organization working to defeat more than 40 neuromuscular diseases through programs of worldwide research, comprehensive services and far-reaching professional and public health education. The Association’s programs are funded almost entirely by individual contributors.