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FOR
IMMEDIATE RELEASE
Harley-Davidson’s
Women’s Day Ride Raises More Than $67,000 for Muscular Dystrophy
Association
Hundreds
of Women Riders Were Joined by Motor Company Founder’s
Great-Granddaughter, Karen Davidson, and American Idol Star, Kimberley
Locke
DAYTONA
BEACH, Fla. (March 10, 2008) – On Tuesday, hundreds of Harley-Davidson
women riders joined together in Daytona Beach, Fla., along with Season two
“American Idol” star Kimberley Locke for one of the largest
Harley-Davidson women’s rides in history.
Originally,
the Harley-Davidson Women’s Day Ride benefiting Muscular Dystrophy
Association (MDA) was to be limited to 105 women, but after an incredible
response from women riders asking to join the ride, Harley-Davidson
decided to increase the size to accommodate the large demand.
Locke
and hundreds of other female riders were joined by Karen Davidson,
great-granddaughter of one of the Company’s founders, as well as the six
Get Down to Daytona contest
winners as they cruised through the streets of Daytona to thunderous
applause from spectators.
"The
success of the Women's Day Ride reflects the growth of our female riders
over the past two decades, from 4% in 1990 to 12% today. The event raised
more than an incredible $67,000 in contributions,” said Davidson.
Women
participating in the ride raised money for their local MDA office to help
send children to MDA Summer Camps. Three women received special
recognition as the top fundraisers for the event: Joanne Mold of
Forest Hill, Md., ($3,055 raised), Dee Roberts of Bernville, Pa., ($2,717)
and Lynne Cone of Houston ($2,715). Each received a 105th Anniversary
Harley-Davidson women's jacket, and had lunch with Karen Davidson, the six
Get Down to Daytona contest
winners and MDA ambassadors.
One
week at MDA Summer Camp costs $800 per child, so women who raised that
amount or more received a unique Harley-Davidson/MDA sterling silver and
gold charm in recognition of their gold-level fundraising. Women who
raised at least $400 received a sterling silver charm.
For
more information about the Get Down to Daytona contest, profiles of the
six winners, and more, visit www.harley-davidson.com/womensride.
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